Product
See technical SEO changes as they emerge
CrawlDrift is not a one-off audit. It is a continuous observation pipeline that watches eligible URLs, detects meaningful changes, connects them to Incidents and deployments, and keeps the Evidence ready for action.

Demo workspace shown for illustration, not a customer result.
How it works
Discover, evaluate and act on one observable pipeline
Every step has a durable result and a clear boundary, so the path from a fetch to an Incident remains explainable.
- 1
Discover
Sitemaps, robots.txt, internal links and redirects feed a normalized URL inventory. Discovery never triggers a crawl on its own.
- 2
Crawl
The fair planner schedules windows across projects. Every fetch passes scheme, DNS, redirect and size safety checks.
- 3
Snapshot
Meaningful state changes become immutable snapshots including fetch details, SEO fields, headings, hreflang, structured data, links and hashes.
- 4
Diff
Snapshot pairs produce field-level changes: added, removed and modified. Diffs carry facts, not severity.
- 5
Evaluate
Deterministic managed rules interpret the facts and connect findings to evidence without a black-box score.
- 6
Incident
Related failures group into a single Incident with severity, affected URLs where applicable, timelines and Evidence.
- 7
Notify
Email and Slack subscriptions deliver Incident signals with minimum severity, immediate alerts or digests.
Health Score
Track real crawl health, not empty days.
Only finalized eligible CrawlRuns create trend points. A partial crawl is never presented as the complete health of your site, and crawl-free days are not represented as zero Health or zero Incidents.
- Health Score from eligible finalized CrawlRuns
- Coverage shown with every score
- Healthy and unhealthy evaluated URLs
- Change from the previous eligible crawl
- Active Incident and HTTP error trends
- Response-time average and p95
Deployment awareness
Put release context beside the evidence.
Connect release context to eligible crawls, Health changes and Incidents after a deployment.
Connect your CI/CD pipeline to CrawlDrift with the official CLI, container image or deployment API. Send the version, build and commit context automatically, then start a deployment-linked crawl after your rollout delay.
No provider lock-in. Use the same deployment endpoint from GitHub Actions, GitLab CI, Bitbucket Pipelines, Jenkins or any pipeline that can run a container or make an HTTPS request.
We show temporal correlation between a deployment and an observed change. We do not claim causality without additional evidence.
Explore Deployment Awareness
Demo workspace shown for illustration, not a customer result.
Site architecture
Understand the paths search engines can follow.
See how deep important pages sit, which URLs have lost internal links, and where sitemap coverage no longer matches your site architecture.
- URL inventory from sitemap and internal-link discovery
- Minimum click depth and depth changes
- Inbound-link counts and orphan candidates
- Sitemap-only URLs and duplicate groups
- Crawl-specific architecture analysis

Demo workspace shown for illustration, not a customer result.
Verify Fix
Resolve only when the evidence passes.
Verify only the affected URLs instead of crawling your entire site again. A verification crawl uses normal crawl-page quota, does not cancel an existing FULL crawl, and does not change Project Health.
Explore Incident Management
The Incident remains open when:
- affected URLs still fail the rule
- verification coverage is partial
- the evidence does not pass the required check
Incident-first, progressive disclosure
The overview shows what needs attention; experts can drill from an Incident into affected URLs, field-level changes, snapshots and crawl attempts. Every layer is one click deeper, never a new tool.
Built for teams
Workspaces isolate tenants, billing and permissions. Roles from viewer to owner and audit trails for sensitive actions keep operations clear as you grow.
Start monitoring your technical SEO today
Set up your first project in minutes. Verify your domain, start a crawl, and see exactly what changed without the noise.
No credit card required. Starter plan limits apply.